Posts by Andrew Stotz

[dropcap background=”” color=”” circle=”0″]C[/dropcap]reating an attractive presentation is a great way to force yourself, as the speaker, to consistently stay on point and successfully drive your argument home to your audience. Many great speakers don’t use PowerPoint or other visuals, and are still compelling presenters because of their confidence and body language.

[dropcap background=”” color=”” circle=”0″]A[/dropcap] strong argument is the top pillar of any great speech. Without great content, your speech is more than likely going to fall on deaf ears. Along with that strong argument, however, it’s also important that you’re able to combine it with the ability to thoroughly back up anything you say.

[dropcap background=”” color=”” circle=”0″]A[/dropcap]ristotle, the famous Greek philosopher, once said that there are three different modes of persuasion. Logic and emotion were the first two, but more important for our purposes is credibility. Establishing credibility is mandatory for a speaker. How do you gain credibility with your audience?

[dropcap background=”” color=”” circle=”0″]W[/dropcap]hile all great speakers don’t present their speeches in exactly the same way, most of them include all of the primary pillars of a great speech. Specifically, those pillars are a strong argument, a clear benefit, powerful delivery, an attractive presentation, and an energetic ending.